Im a Helsinki born and bred designer. Im ever curious and constantly learning and mastering new skills to implement in my work. For me design is a behavior, it's second-nature. Im very crafty and have a broad range of knowledge from different fields.
My approach to design is playful, simple and hands-on. I strive to keep things simple and take away the unnecessary rather than adding new problems. I love when products and clothes last, I try to make my designs as timeless and sustainable as possible. I design for others and not for myself.
Whether it’s art direction, product design or graphic design, the core values of my creative process remain the same – dedication, quality consciousness and a commitment to deliver. I spend more time studying the problem or subject to end up with a more refined and better result.
RedBull, Valio Oy, Tetra Pak Oy, Johan & Nyström Oy Ab, Patrona, Cholo, Fazer Kahvilat, Helsinki Design Capital 2012, Lunazul, Sininen Surf Shop, Lokal, Kaffa Roastery, Fafa's...